real/brilliant has evolved.
Not only do we serve small businesses with blogging, strategy, and coaching (a refresher on that next week), but we also have recently signed on several authors. Our offering to authors is a bit different; we’ve developed Social Media Packs: Starter Pack, Coaching Pack, and Mastery Pack. It’s a way for us to “productize” our services so that authors (who are overwhelmed by their publishing schedules already) can pick a Pack and get the same amazing service as always. Plus, authors know how to write, so they don’t need much help in that area. They just need someone to introduce them to social media, a bit of coaching on how to approach social media, and then an action plan of what to do next and when.
1. Our Starter Pack is real/brilliant‘s mantra for authors: visibility online. You must be a search result for your book’s platform so that when people search for your subject (or you) in Google, they find you and your information first. Thus, you need a blog, a Twitter account, and a subscriber list. Our Starter Pack is a launch kit for authors, basically step one.
2. Our Coaching Pack is real/brilliant‘s goal to help authors make their online interactions authentic. An author must learn their personal mission with social media, and it’s not just to build a tribe, it’s to attract readers that “get” you and want to keep up with what you write. Thus, you must customize your blog and Twitter and create useful infoproducts for your audience. Our Coaching Pack is habit creation and step two.
3. Our Mastery Pack highlights real/brilliant‘s desire to help authors sustain a social media tribe for growth. Authors need to learn sustainable best practices for social media that fit their schedule and goals. Our Mastery Pack is a growth kit and step three.
We are excited by these new products and having a great time helping authors build their platform and tribe! We’d love to talk to you if you are an author struggling with social media. We offer a free 30-minute initial consultation. Just contact us and we’ll set up a time to chat!